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The first question to answer is fairly obvious: "What is a landing page?"The simplest answer is that it is any page on which your web visitors land after clicking a link. This link could be on a webpage, in an…

There is a real difference between "May I send you an email?" and "Can I send you an email." And I'm not just talking about which question to ask your prospective subscriber.In case you're wondering now that I've mentioned it,…

As the number of smart phone users increases, so, too, does the number of advertising opportunities and the efficacy of mobile banner advertising. There are currently 91.4 million smart phones in use in the United States alone and 90 percent…

Everyone loves a free gift, especially when it has obvious, true value. However, when it comes to coming up with the perfect list building freebie, you can sometimes come up dry. Here are 14 list building, free gift ideas that…